Forum:Player Appreciation Gift - Free Favor Points

I am fairly new at this, so forgive me if this is a dumb question. Does anyone know how the "Player Appreciation Gift - One Time Only - Free Favor Points" thing works? Does "One Time Only" mean you can give the gift only once or receive it only once? What do you do to give the gift (or receive it)? If it is "One Time Only," I'm not wasting my "One Time" by clicking on the link just to see how it works, so if anyone knows the process and mechanics I would appreciate you sharing it. I'm probably not the only person out here who would like to know.